Review: Cultish by Amanda Montell
I was intrigued by Amanda Montell's Cultish from the moment that I picked up a copy at my local bookshop. For a while now, I've had the feeling that words and language are often used as a weapon and the means of creating in-groups and out-groups, so a book that takes an in-depth look at contemporary cults and how they weaponise words and language as the ultimate form of power was of immediate interest to me. And then, as I took it up to the counter, the bookseller could not give it a high enough recommendation. This, I decided, this is a book for our times ... What I got was a well-researched and in-depth look at different types of contemporary cults. Montell takes a look at religious cults, in particular charismatic leaders like Jim Jones and how their emotive language trapped members and led to the utterly horrific and needless tragedy at Jonestown. In addition, Montell looks at other types of cults, from cult fitness, to wellness influencers and other annoying things that t...